If you haven't been living in a cave, then you.must have heard about the Ice Bucket Challenge otherwise called the ALS Ice Bucket Challenge.
It is an activity that involves dumping a bucket of ice water on
one's head and/or donating to the ALS Association in the US.
The origin of the idea is yet unknown but Wikipedia says it became popular in the US on June 30, 2014 when a challenge was
televised live on the Golf Channel Morning Show.
So far, over a thousand celebrities including Facebook's Mark Zuckerberg, Microsoft's Bill Gates, Former United States President George Bush and our very own Don Jazzy , Genevieve Nnaji, Peter Okoye, Davido and others have joined in the challenge making it the
latest social media craze.
Here are 5 things you didn't know about the Ice bucket challenge
1. It was started to raise awareness for and money to tackle Amyotrophic Lateral Sclerosis (ALS), a medical condition that makes the victims lose ability to initiate and control all voluntary movement including speaking, swallowing and breathing.
2. Forbes reports that the association in August alone, has raised about N93m, and over N2b since the challenge began a few
months ago.
3. The challenge has inspired other charities in other countries includes the UK where the Macmillian Cancer Support group are currently calling for the Macmillian Ice Bucket
Challenge.
4. Originally, whoever is nominated for the challenge either participates or donates $100 (N16,000) but as it is, most people are opting to donate and get soaked.
5. Turning down the challenge is not an option and nominated individual must respond within 24 hours with one or both of the options.
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